Are you maximising the revenue from your website?
Are you the kind of webmaster that throws up Google Adsense ads and hopes they will pay your mortgage?
Well, I have some news for you. The old addage of 'The Money Is In The List' has never been more true. Building an email list is an integral, yet often overlooked' aspect of monetizing your websites users. Why would you rely on them clicking your ads when you can build a relationship with them and gradually show them what's hot with your site or in your industry, along with money-earning affiliate links of course.
Your basic strategy should look something like this:
1) Sign up to Aweber (www.aweber.com). These are not the cheapest email management software providers but are by far the best!
2) Install an email capture form on your site (as provided by Aweber)
3) Auto-respond to subscribers and build trust/authority with valuable content emails.
4) Over time, build in affiliate links to with relevant product reviews, 'top tips' etc.
5) Watch your earnings grow.
In the days of shrinking Adsense revenues, it just makes sense.