Plural vs Singular Keywords

[aimhigh]

Is it better to use the singular version of your keyword, or is it better to use the plural version? For example, will I get more traffic for the word "love" or "loves?"

[Janna122003]

Originally Posted by aimhigh

Is it better to use the singular version of your keyword, or is it better to use the plural version? For example, will I get more traffic for the word "love" or "loves?"

I use plural and singular for my link building.

[jabo]

It is rather difficult to tell which keyword would do you best that is why keyword analysis is a very crucial stage of being an SEO. you should study and analyze your keywords very well to determine which keywords would be best for your site.

[fascinatingAngel]

well it depends on the keyword, that is why there are tools used for this, as for your example love and loves, they may have the same meaning and considered as the same word, but in Keyword research both are different keywords and should be treated differently.

[rypher21]

i prefer targeting both plural and singular KW's...

[onceagain]

i think using both type are good for the site

[ajcones]

The better if you use both of them. Both keywords are in different result result when you search it.

[nicoley]

Both plural and singular and you should find a right keyword that have low competition and a high number of daily searches.

[meanne2007]

singular and plural keywords in search engines

The majority of search engines today handle singular and plural keywords differently. Were they to treat singular and keywords the same, the search results would be the same, evidently they are not.
Try it now by searching the major search engines for both ‘website designers sydney’ and ‘website designer sydney’, the results are often remarkably different:


for more information: singular and plural keywords in search engines | netlife » a web design blog

[meanne2007]

singular and plural keywords in search engines

The majority of search engines today handle singular and plural keywords differently. Were they to treat singular and keywords the same, the search results would be the same, evidently they are not.
Try it now by searching the major search engines for both ‘website designers sydney’ and ‘website designer sydney’, the results are often remarkably different:




for more information: singular and plural keywords in search engines | netlife » a web design blog

[aimhigh]

I think it depends. There is never a one-size-fits-to-all answer in selecting your keywords. I think if you are running a shopping website plural key phrases would be the best strategy.

For example if you compare the searches of accessories and accessory here is the result
Google Trends: accessories, accessory

On my own understanding and experience, in most cases, the plural forms seem to be more searched than the singular, especially for e-commerce/marketing sites. However, this vary depends on the type of product you are marketing.

[yoonoo]

Use both keywords because they were treated by the search engine differently